Shopping and Entertaintment Centers
Large displays placed along the customer's route guides customer flows and promotes the services of the stores. The displays can be used to tell, for example, about current offers, events, schedules, and locations. Displays can also work as a combination of an ad screen and infopoint, when customers can touch the screen to find their location at the mall, find services or products they want with route guidance of wayfinding.
Stores and locations
Digital Signage displays can be placed in stores with different product groups. Dynamically updated content can be used to guide customers to special offers. Prices, product information, promotions and ads can be fine-tuned and used effectively to control customers purchasing behavior.
If the ad slot is integrated with cash data, the impact of tactical advertising on the revenue stream can be monitored in real time. Digital Signage allows you to create a variety of special events and product launches that will capture your customers' attention.
Public transportation
Digital Signage is also visible information content and advertising in traffic. On trains, ships, buses, trams, taxis and subways, people have a lot of time to watch and embrace. A good way to catch attention is a moving, colorful advertisement with entertaining and informative content.
Digital Signage solutions can be exported to public transport and effectively reach the target audience every day. Campaign publishing is fast and inexpensive. The message can be precisely targeted to the desired target group, at the desired time and in the desired location.
Exterior spaces and display windows
Digital Signage has a purpose. It's not just wonderful pictures on fine screens. The Craneworks DS-solution draws the attention of people passing by, stops them and guides them to the store.
Large outdoor displays in the street view are the most visible Digital Signage. New LED solutions deliver unparalleled bright colors, high precision and eye-catching placements. Massive outdoor display collects hundreds of thousands of glances daily and brings light, interest, and interaction in the middle of ordinary print ads.
Campuses and hospitals
Digital displays are great for large hospital complexes and educational environments. In large areas of several buildings, there is a strong need to guide students, customers and guests in several languages, and inform them about the various events and changes in timetables, kiosks and restaurants offers and to provide information of current things. Digital Signage and Wayfinding are agile, real-time, up-to-date tools to meet these needs and make it more enjoyable and quicker.
Public facilities and cultural institutions
Digital Signage works in public spaces as an effective messenger and guider. Displays, placed in strategic locations, target different customer groups. In reception rooms, the screens can greet and direct to the right direction, in waiting rooms entertain, inform, guide, or collect customer feedback. The purpose of the Craneworks DS-solution is to draw customers attention, stop and lead them inside. When technology, content and advertising messages work in partnership, Digital Signage is an unbeatable advertisement and information tool.
Digital Signage is cost-effective. Content can be swapped in the Digital Signage screens in no time. Digital Signage can utilize existing materials and publishing is fast and inexpensive.
Airports and transport stations
Digital Signage works most effectively there where a lot of people are moving. At airports and traffic stations passengers' attention is easy to reach with large displays and impressive advertisements. The waiting time is long, so providing traffic information, schedules, signposts or their changes and entertainment in the vicinity of the waiting areas will add customers' enjoyment.
