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Retail media in the Nordics – Collaboration Among Three Leading Players Accelerates Growth and Unlocks New Opportunities

Discover how collaboration is driving innovation in Nordic retail media! In this video, leading experts from Aller, Craneworks and Doohlabs share unique insights into the opportunities retail media offers today — from strategic thinking to execution and measurable impact. Join us as we explain what makes our partnership distinctive and how it can help your business succeed in a rapidly evolving landscape.

In this video, we explore the benefits of our collaboration on retail media across the Nordics. Together with Hannaleena Koskinen (Aller), Sami Käyhkö (Craneworks) and Teemu Kurri (Doohlabs), we dive into the opportunities and value retail media brings to brands and retailers today.

We explain what each partner brings to the table and why we believe our combined expertise is unique in the Nordic market. You’ll gain insights into how our collaboration enhances strategic thinking, execution capabilities and results for clients navigating the fast-evolving retail media landscape.

We also discuss how our joint competencies have been built — from data and analytics to creative strategy and platform expertise — creating a powerful foundation for growth.

Watch the full 15-minute video below to learn more about how we are shaping the future of retail media in the Nordics and how this collaboration can help your business thrive.

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